XIAMETER CASE STUDY SOLUTION

Student and teacher of innovation – University of Queensland Business School – links to academic papers, twitter, and so on can be found here. You can use various theories, framework, process and quantitative methods to recommend your decisions. Problem Diagnosis case studies. The company had their own marketing-, sales-, and technical service department per industry. What are the levels of profitability in the industry and are the competitors better positioned than the company? Dow Corning recognized that it was overshooting its market.

Silicon is durable enough for long lasting uses in the construction industry, yet can be gentle enough for uses in the healthcare and medical devices. It is simply too easy to conceptualise this once, and then stick with a fixed model until is is so disfunctional that you are in crisis mode. Introduction The purpose of this report is to investigate decisions that shaped the business model and marketing strategy, interrogate the segmentation, discuss the product, pricing and competitive environment and possibly make recommendations to maintain the current market share Xaimeter is enjoying. At the heart of the disruptive innovation model is the concept of overshooting, that is, providing too much performance for a given group of customers. For purposes of this analysis, the latter point is considered the main focus on what in actuality are the advantages of centralization. Interestingly, Xiameter seems to have had an effect back on the core business model, according to the article.

Kay Plantes and Jeffrey Xiametre have also written excellents posts on this case after speaking with Stacy. The loss might have been far greater if all sales were through the more expensive structure. The factors and decisions that shape the business model and strategy is depict in the microenvironment Political In all chemical manufacturing environments there are the challenges of environmental regulations as specified by the authorities, Dow Corning was no exception.

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At the heart of the disruptive innovation model is the concept of overshooting, that is, providing too much performance for a given group of customers. Decision Scenario case studies 2. How to Analyze Xiameter: At the end the students are asked to look at the success of Xiameter the company’s web-based brand and decide its future.

xiameter case study solution

The case requires accurate casual analysis. Xiameter also helped Dow Corning increase their Innovation Competence. All products consist of three levels, the most basic core product, which is the problem solving benefit the consumer seeking. Disclosure of Material Connection: Order A Custom Written Essay. Dow Corning achieved double digit growth in its initial years. To sharpen my skills I decided to deconstruct the Xiameter business model and compare its parent, Dow Corning —just for fun.

Student and teacher of innovation – University of Queensland Business School – links to academic papers, twitter, and so on can be found here. I have no association with or interest in either Xiameter or Dow Corning, nor do I have first-hand knowledge of their business models and thier success.

Enjoyed your insights and matrix.

Business Model Design: Disruption Case Study | EXPERIENCING INFORMATION

Analysis of Quantitative Research the. I would suggest Xiameter change their pricing strategy to a cost based pricing strategy, because oSellers are more certain of costs then sales demand.

xiameter case study solution

Dow Corning recently re-organized. During the initial years Dow Corning was very profitable and they enjoyed double digit growth on unique products.

xiameter case study solution

Dual brand offers some advantages. Xaimeter will continuously have to do a self-audit to determine its vulnerabilities and reinforces the weak areas. The segmentation worked for 60 years, the problem is, the market then changed, their Dow Corning only used the single segmentation, of which the disadvantage is that they potentially overlooked buying behavior in another industry. While the research paper could perhaps elaborate further on why some of the vehicles that interfere with librarian visitors are present, if considering that those vehicles identified are in fact problems, the paper does have a convincing design proposal.

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It is simply too easy to conceptualise this once, and then stick with a fixed model until is is so disfunctional that you are in crisis mode. There are trying to serve a declining segment.

Business Model Design: Disruption Case Study

Conduct competitor analysis regularly and attack weak competitors before they become big players. The case also describes a “tipping point” in Dow Corning’s history and strategy where their leadership in the silicone business was at stake; management had to chart radically new ways to compete in commoditized markets–what they call their “disruptive innovation”.

We use cookies to give you the best experience possible. What is the geographic scope of its product and czse Tim Kastelle Menu Skip to content. For many applications, silicone was becoming a commodity. First, it had very clear support at the CEO level, and this was reinforced by the allocation of resources — people, time and money. I therefor suggest that the pricing strategy should be based on cost-based pricing and not market based pricing. Sources Used in Document: See also the article Paul Kahn and I co-authored on alignment diagrams: